The Bike Project reuses second-hand bikes, repairs them and gives them to people who are fleeing their countries of origin. Every year, 13,500 asylum seekers arrive in the British capital. 27,500 bikes are abandoned during the same time period.
It is not a rocket science that different generations of donors might also have different motivations when making a donation. A computer graphic shows the key differences in the features of donors to nonprofit organisations, based on their age.